How Apple's risky retail venture made profits boom

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Community Watch System Admin Verified Rancho Cordova, CA 95742 Sep 20, 2026 1:00 am

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Ron Johnson, Apple's former senior vice president of retail, explains how the tech company welcomed physical shoppers in his book, "Shop Different: How Retail Revealed Apple's Genius."

Original source: https://www.cbsnews.com/video/how-apples-risky-retail-venture-made-profits-boom/

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